Producers Jon Peters and Peter Guber with director Tim Burton on-set of “Batman.” Peters shares with Road to Cinema how he developed the “Batman” comic book property and his revolutionary marketing campaign of the film’s iconic logo.
Celebrate the 50th episode of The Road to Cinema Podcast with producer Jon Peters. Peters, along with producer Peter Guber, developed the 1989 version of “Batman” with Michael Keaton in the title role, Jack Nicholson as The Joker, and the directorial prowess of Tim Burton.
Jon Peters grew up in Los Angeles, forging a career as a hair stylist before venturing into the movie business with his real life love Barbra Streisand to produce the 1976 version of “A Star is Born” as his debut feature film.
Jon Peters and Peter Guber would go on to form the Guber-Peters company. The venture would output a string of box office and critical successes throughout the 1980s. Among the stellar filmography: “Batman”, “Caddyshack”, “Missing”, “The Color Purple”, and the 1988 “Best Picture” Oscar winner “Rain Man.”
Peters shares with Road to Cinema how his passion for filmmaking began as a child when he was an extra on-set of Cecil B. DeMille’s production of “The Ten Commandments” during the famous parting of the Red Sea scene with Charlton Heston as Moses. We learn of the prolific producer’s passion for developing content from both a business perspective and a creative perspective as well as how he defines a producer’s role in developing a film. We also discuss Jon Peters’ and Peter Guber’s time as studio heads of Sony Pictures. He opens up about his take on the present day movie business, his admiration for “Straight Outta Compton”, how he acquired the rights to “Superman” in the mid 1990s, his present day remake of a “A Star is Born” with Beyonce and Bradley Cooper, and why he never published his long awaited memoir.
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